HOW TO DO A COMPLETE QUALITATIVE ANALYSIS - FULL GUIDE 2025

When it comes to analyzing a company, both quantitative and qualitative analysis hold equal importance—each contributing 50% to the overall fundamental analysis. In most of our articles, we've focused primarily on quantitative analysis. So today, we’re going to shift gears and learn how to do qualitative analysis, specially designed for beginners. As I always say, take out your notebook and give your full attention while reading this article. It’s just a simple 3-step process with no complicated jargon—fully packed with easy and understandable steps. After reading this, I’m confident you’ll be able to perform qualitative analysis on any company by yourself. So, let’s get into the article!

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